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How Can News Media Help Animals in Danger of Extinction?

Millie Yuinyao Chen, Mengqi Shi, Canyi Zhang, Canxi Zhang, Jihe Wu

Abstract


In the biodiversity of the Earth, endangered animals are one of the most vulnerable groups in nature. With the continuous expansion of human activities, many rare animals are facing a survival crisis. In this context, the media, as an important channel for information dissemination, plays a crucial role in raising public awareness of animal protection, promoting social attention and participation, and promoting the formulation and implementation of relevant policies. Based on this, how can news media help endangered animals? Explore for reference by relevant practitioners.

Keywords


News media; Endangered animals; Challenge; Mode

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