User Value Co-creation Based New Energy Vehicle Business
Model Research

Peisheng Xu; Linxi Yang; Huijie Yu; Yuzhe Wang; Yi Lyu

doi:10.70711/memf.v3i3.8847

User Value Co-creation Based New Energy Vehicle Business Model Research

Peisheng Xu, Linxi Yang, Huijie Yu, Yuzhe Wang, Yi Lyu

Abstract

Global move toward green transportation is very much limited by the simple line of cars going forwards. Here we show that the
transition from IC engines to NEVs is not only a technological substitution, but rather a shift of the system towards UVCC model. By looking
at the digital twin interface and the user's behaviors we see an improvement that makes for a faster product and infrastructure. Based on our
finding, the firm adopts the co - creation framework to get a 40 percentage more acceptance rate of software - feature, redefine the vehicle as a
service node instead of a hardware asse.

Keywords

New Energy Vehicles (NEVs); Value creation; Business model innovations; Socio-technical transition; Software-defined vehicle (sdv)

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References

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DOI: http://dx.doi.org/10.70711/memf.v3i3.8847

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