Research on the Path of Campus Culture Construction in Micro Era Universities

Abstract

In recent years, with the rapid development of computer, Internet and other technologies, as well as the widespread popularization
and application of social media such as microblog and WeChat, the information dissemination and exchange of human society has entered
the micro era, which not only aggravates the difficulty of building campus culture in colleges and universities, but also aggravates college
students identification and sense of belonging to the campus culture built in traditional ways. Based on this, this article conducts research and
analysis on the path of campus culture construction in micro era universities, and provides valuable reference opinions for educators while
enriching campus culture and creating a good campus cultural atmosphere.