AI-Catalyzed Innovation Frameworks in Visual Communication Design

Abstract

Amidst the breakneck evolution of digital technologies, AIthrough its capacities for deep learning, multimodal interaction, and
generative intelligencehas transcended the conventional creative boundaries and workflow constraints of Visual Communication Design,
catalyzing the industry's paradigm shift from experience-driven to intelligence-driven model.As an important medium for information trans
fer, emotional communication and value creation, the application paradigms of Visual Communication Design directly affect the effectiveness
and level of information dissemination. Grounding in the integration of AI technology and Visual Communication Design, this paper explores
how AI can facilitate changes in the application models of Visual Communication Design in creative generation, process optimization, inter
active experience, personalized expression, and other aspects, aiming to furnish both theoretical foundations and actionable frameworks for
catalyzing the digital transformation continuum within Visual Communication Design, and empower designers to create exemplary works that
harmonize artistic excellence with societal impact.