The Application of Traditional Chinese Patterns in National Tide Packaging Design

Abstract

The endless stream of domestic trend brands, the dazzling array of domestic trend packaging, and the diverse domestic trend graphics have been steadily gaining popularity under the strong push of national policies. The national trend design style featuring Chinese elements has become the darling of product packaging choices in various industries. Traditional Chinese patterns, as the quintessential representation of Chinas several thousand years of rich history and culture, can not only attract consumers attention with their own aesthetic appeal, but also enhance the cultural atmosphere of the product and align with the current trend of public taste. This can also increase the products added value and ultimately achieve the ultimate goal of the manufacturers marketing efforts.