Construction of Traditional Chinese Medicine Image in Russian Mainstream Media Discourse: An Empirical Study Based on Appraisal Theory and Corpus Analysis
Abstract
by Russian media, and reveals the societal attitude reflected in the media discourse. Findings indicate that Russian mainstream media adopt a
predominantly positive attitude toward TCM. The constructed TCM image is characterized by three core attributes: a clinically reliable complementary therapeutic approach, a key practical carrier of China-Russia Silk Road of Health Cooperation, and a traditional medical system
with great development potential and practical bottlenecks.
Keywords
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DOI: http://dx.doi.org/10.70711/frim.v4i5.9407
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