Research on Creative Derivatives of Ice and Snow Culture -- Taking Jilin Province as an Example

Abstract

In Jilin, a northern country with thousands of miles of ice and snow, the ice and snow culture has a long history, and Jilin Province also has the worlds top ice and snow resources. Especially under the infuence of the 2022 Beijing Winter Olympics, Jilin Province has also vigorously promoted and promoted ice and snow culture, and a large number of creative derivatives of ice and snow culture have emerged. This article takes Jilin Province as an example to briefy study the creative derivative design and promotion strategies of ice and snow culture, hoping to maximize this natural advantage and help Jilin Provinces ice and snow culture fourish, bringing greater economic and social ben-efts to the province.