The Performer-Audience Connection of Immersive Performance from the Standpoint of Consumption Logic: A Case Study of Sleep No More Shanghai Edition

Abstract

One of the steps that art takes to become a commodity is moving from a holiness that is isolated from ordinary life to a secularity
that encourages art to engage with its audience. The audience-centered relationship has become the current trend of performance. As a result,
the relationship between audience and performance is more open in an immersive performance because the audience no longer maintains
the ritual feeling of watching the play while they are seated upright in the theater. This study makes a comparative analysis of the immersive
performanceSleep No More which is different from the classic dramaMacbeth,in terms of performer-audience connection. It explores how
immersive performance transforms the pure performer-audience connection into the interaction of performance and surroundings, as well as
audience and consumption. Last but not least, it acknowledges the artistic worth of performance as well as the market value of consumption.