Research on the Design Methodology of Longmen Grottoes Cultural and Creative Products Centered on IP Images
Abstract
By examining existing products and addressing market challenges, the research identifi es design strategies that emphasize color, pattern, and
form. The fi ndings underscore the effectiveness of IP image design in enhancing both product competitiveness and cultural communication,
all while preserving traditional values. This research serves as a practical guide for developing innovative cultural products that harmonize
cultural heritage with contemporary design principles.
Keywords
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DOI: http://dx.doi.org/10.70711/rcha.v2i10.5942
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