Exploring the Impact of Hainan Tourism Development in the New Social Media Environment -- Taking Douyin Short Video Platform as an Example
Abstract
initial simple entertainment and leisure, to now cover a variety of fields such as publicity and promotion, the influence of short video is increasingly significant. Especially in urban tourism, short video platforms are becoming a force to be reckoned with. This study focuses on
the impact of short video platforms on the development of urban tourism in Hainan, aiming to explore the potential and value of this new
type of urban promotion.
Keywords
Full Text:
PDFReferences
[1] Yan Shuang, Wang Xiaomei. Research on the problem of utilizing social media to gain customers in ice and snow tourism attractions--
Taking Harbin Ice and Snow World as an example[J]. Foreign Economic and Trade, 2024(10):100-103.
[2] Fang Xin, Li Jiang, Shu Shuli. Characteristics of mobile social media and its impact on image construction of tourism destinations[J].
Journal of Hubei College of Arts and Sciences, 2024, 45(8):35-40.
[3] Niu Cuizhen. Research on the strategy of synergistic development of eco-agriculture and tourism in the context of agro-tourism
integration[J]. Journal of Southwest University (Natural Science Edition), 2024, 46(8):66-74.
[4] Hu Yi. On the Construction of New Public Opinion Space in the Age of Social Media[J]. News Outpost, 2022, (05):33-35.
[5] Zhu Jiajun. Research on college students' behavioral habits on new media[J]. Writers' World, 2021, (10):129-130.
DOI: http://dx.doi.org/10.70711/rcha.v2i12.6300
Refbacks
- There are currently no refbacks.
