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Tianyi Siyi: A Pioneering Exploration of the Hanfu Cultural Industrys Dissemination and the Promotion of Traditional Culture

Xinjian Zhang, Xiaoxiong Chen, Sheng Xia, Ruiqi Li, Zhe Xu

Abstract


This paper focuses on the Tianyi Siyi project in the Hanfu cultural industry. Through in depth research on the projects initiation,
operation mode, communication strategies, and development achievements, it explores the effective ways of disseminating the Hanfu cultural
industry and promoting traditional culture. By using methods such as literature review, case study, and market research, this study analyzes
the current situation and challenges of the Hanfu cultural industry, and evaluates the social and economic impacts brought by the Tianyi Siyi
project. The results show that the project has made remarkable achievements in cultural inheritance and industrial development, and provides
valuable experience and reference for the development of the Hanfu cultural industry and the promotion of traditional culture.

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References


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DOI: http://dx.doi.org/10.70711/rcha.v3i3.7049

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