Everyday Life as Display: The Transformative Aesthetic Paradigm of Short-Form Video Art
Abstract
The emergence of Short-Form Videos signifies more than just a change in media formats; it indicates a profound transformation in
aesthetic frameworks. The article suggests that the essence of Short-Form Video artistry lies in "the everyday as display." According to the
research, short-form video shifts the focus of art from its conventional ritualistic nature, which emphasizes "cult value, " to a routine activity
driven by"display value, " leading to a fundamental transition from "items of reflection in galleries" to" manifestyles in streets and alleys."
This metamorphosis showcases both the" aestheticization of daily life" and the "everyday experience of aesthetics". The goal of this paper is
to establish a conceptual structure to comprehend the development of art's definition in the digital age, and to delve into the interplay between
artistic creativity and humanistic principles through thoughtful analysis.
aesthetic frameworks. The article suggests that the essence of Short-Form Video artistry lies in "the everyday as display." According to the
research, short-form video shifts the focus of art from its conventional ritualistic nature, which emphasizes "cult value, " to a routine activity
driven by"display value, " leading to a fundamental transition from "items of reflection in galleries" to" manifestyles in streets and alleys."
This metamorphosis showcases both the" aestheticization of daily life" and the "everyday experience of aesthetics". The goal of this paper is
to establish a conceptual structure to comprehend the development of art's definition in the digital age, and to delve into the interplay between
artistic creativity and humanistic principles through thoughtful analysis.
Keywords
Short-Form Videos; Everyday life display;Worship value; Display value
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PDFReferences
[1] [USA] Harry Harootunian. History's Disquiet: Problems of Modernity, Culture, and Everyday Life [M]. Translated by Dai Yaoying.
Jiangsu People's Publishing House. 2022: 152153.
[2] Chunmei Li. The Category of'Aesthetic Experience' in Modern Western Philosophy [J]. Xuehai. 2009(4): 76-80.
DOI: http://dx.doi.org/10.70711/rcha.v4i3.9287
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