Research on the Training Mode of Digital Marketing Talents in Vocational College Based on Professional Group Construction
Abstract
With the rapid development of the digital economy, the demand for digital marketing talents is growing day by day. As an important
base for training applied talents, vocational colleges and universities need to keep up with the development trend of The Times and conduct
in-depth discussions on the training of digital marketing talents. Based on the construction of professional groups, this paper analyzes the
current situation and problems of digital marketing talent training in vocational colleges, and puts forward a digital marketing talent training
model and implementation strategy to meet the requirements of the new era.
base for training applied talents, vocational colleges and universities need to keep up with the development trend of The Times and conduct
in-depth discussions on the training of digital marketing talents. Based on the construction of professional groups, this paper analyzes the
current situation and problems of digital marketing talent training in vocational colleges, and puts forward a digital marketing talent training
model and implementation strategy to meet the requirements of the new era.
Keywords
Professional group construction; Vocational college; Digital marketing; Personnel training; Pattern inquiry
Full Text:
PDFReferences
[1] Shen Wen. Practical research on the teaching reform of higher Vocational Marketing major under the background of informatization [J].
China New Communications, 2024, 26 (12): 86-88 + 91.
[2] Dong Yuan, Zhang Xiaoni. Research on digital Transformation and Upgrading Strategy of core courses of Higher Vocational Marketing
major [J]. Journal of Yangling Vocational and Technical College, 2024, 23 (02): 99-101.
[3] Xie Jiafang. Exploration and practice of the new business talent training path of enabling digital economy Take the financial and
trade majors of Huzhou city as an example [J]. Vocational Education, 2024, 23 (13): 72-75 + 80.
DOI: http://dx.doi.org/10.18686/neet.v2i5.4633
Refbacks
- There are currently no refbacks.
