Research on Impression Management and Loan Availability
Abstract
This paper aims to explore the relationship between impression management and loan availability, and to analyze how impression
management affects the likelihood of individuals and enterprises obtaining loans in loan applications. Firstly, this paper combs the origin and
evolution of impression management theory, on this basis, searches and combs the application research of impression management theory in
the business field, and reveals the importance of image building. Subsequently, the concept and influencing factors of loan availability are analyzed, and the effects of credit score, financial policy and macro-economy on loan availability are discussed. This paper analyzes the application of impression management in loan applications, and then puts forward strategies to improve loan availability. Finally, this paper provides
suggestions for financial institutions and borrowers to improve the transparency and efficiency of the loan market.
management affects the likelihood of individuals and enterprises obtaining loans in loan applications. Firstly, this paper combs the origin and
evolution of impression management theory, on this basis, searches and combs the application research of impression management theory in
the business field, and reveals the importance of image building. Subsequently, the concept and influencing factors of loan availability are analyzed, and the effects of credit score, financial policy and macro-economy on loan availability are discussed. This paper analyzes the application of impression management in loan applications, and then puts forward strategies to improve loan availability. Finally, this paper provides
suggestions for financial institutions and borrowers to improve the transparency and efficiency of the loan market.
Keywords
Impression management; Loan availability; Financial institutions; Borrower strategy
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[4] Chen Yi, Yu Xiaoyu, Cai Li. Impression management strategies after entrepreneurial failure: scale development and its predictive validity for evaluating legitimacy [J]. Business and Management Journal, 2024, 46 (3): 186-208.
DOI: http://dx.doi.org/10.70711/neet.v3i6.7105
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