The Dual-Drive of Gui Shang Culture and AI Technology Empowerment -- The Construction of Three-dimensional Teaching Mode of Ideological and Political Education in Macroeconomics Course

Abstract

To achieve the educational objectives of integrating ideological and political education into business curricula and address the disconnect between Western macroeconomics theories and local practices in accounting programs, this study employs literature review, case
analysis, and field research. By incorporating the core characteristics of Guangxi business culture, it explores the alignment between this
cultural context and the ideological-political education framework in macroeconomics courses. The research develops practical pathways and
teaching strategies for integrating Guangxi business culture into curricula, focusing on content integration, methodological innovation, and
evaluation optimization. Using representative Guangxi business cases as vehicles, it achieves synergy between value guidance and professional development. Empirical evidence demonstrates that this model effectively enhances students professional competencies and cultural
confidence, resolving the disconnect between ideological-political education and specialized training. The study provides actionable insights
for local universities to localize the implementation of ideological-political education in business curricula.